01 · For trades
Websites and SEO for tradesmen
You don't need a website. You need the phone to ring. Those aren't the same job, and most people only sell you the first one.
02 · Why most trade websites don't work
It's not talent, it's maintenance.
Nothing wrong with the site, usually. It looks fine. The problem is that it was built and then left alone, and a website that nobody touches slowly stops being found.
Meanwhile the bloke down the road with a worse site is at the top of the map pack, because somebody keeps his Google listing current and adds a page now and then.
That's the whole difference.
03 · What actually makes the phone ring
What actually makes the phone ring
- 01
Your Google Business Profile.
For most trades this brings more work than the website does. Kept current, photographed, reviewed, categorised properly.
- 02
Pages for what you actually do, where you actually do it.
"Bathroom fitting in Fakenham" beats "Services" every time, because that's what people type.
- 03
Reviews, asked for at the right moment.
The moment the job's finished and they're happy. Not three weeks later by email.
- 04
A site that loads on a phone with one bar of signal.
Half your visitors are standing in a car park.
04 · What I do
I build the site, then I run it.
Local SEO, your Google listing, new pages as the business changes, and one page a month telling you what came in.
You don't get a list of jobs to do. That's the point.
05 · Trades I work with
Trades I work with
- Plumbers
- Electricians
- Builders
- Joiners
- Bathroom and kitchen fitters
- Roofers
- Landscapers
- Heating engineers
If you're not on that list and you fit peoples' houses out for a living, it's the same job.
06 · What it costs
What it costs
07 · Get in touch
Tell me what's not working.
Say what the business is and what you need, and I'll tell you straight whether I can help.